Published: Thu, August 24, 2017
Hi-Tech | By Joan Schultz

Solar Eclipse Drives Sales Spike for 'Total Eclipse of the Heart'

Solar Eclipse Drives Sales Spike for 'Total Eclipse of the Heart'

As the moon blocked out the sun during the total eclipse on Monday (Aug 21), singer Bonnie Tyler's hit song Total Eclipse Of The Heart blocked out all competition on the music charts.

The special performance will be backed by United States pop group DNCE, fronted by Joe Jonas. Watch that go down below.

The 1983 hit spent four weeks on the Billboard Hot 100 when it debuted and was nominated for a Grammy Award that year.

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Imagine this: Bonnie Tyler singer her legendary "Total Eclipse of the Heart" with Joe Jonas on the deck of a cruise ship during a Total Eclipse.

On Aug. 11, the song had 55,768 streams according to Nielsen's preliminary reports.

During the performance, the cruise ship was reportedly positioned in "the path of totality" so Tyler's performance was able to coincide with those aboard the Royal Caribbean vessel seeing the eclipse. Instead of the original 8-minute version, it was trimmed down to a two minute and 40 second version to match the length of the actual eclipse.

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"Bonnie Tyler was a natural choice for this once-in-a-lifetime moment", Royal Caribbean International CEO Michael Bayley told Time magazine. Her performance was announced Wednesday.

A cruise set during the eclipse?

Thanks to the solar eclipse the song skyrocketed to #1 on iTunes today and was up 267% on Amazon. Released on New Year's Eve in 1982, the 34-year-old song saw a resurgence as it became the unofficial theme song for eclipse viewers across the country.

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The UK will only see a partial eclipse just before sunset on Monday and will have to wait until September 23, 2090 for the next total solar eclipse.

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